Sound Nutrition has designed its flagship snack products around its ultrasonic technology, hoping to create a new market segment in the snack category. But the use of ultrasonic technology in food production is not entirely new.
According to Food Technology Magazine, ultrasound can be used in multiple steps in the food manufacturing process, including cutting, preservation, filtration, dehydration, freezing and thawing, meat tenderization, extraction, homogenization and emulsification, defoaming or degassing, and sealing packaging . Food processors usually use ultrasonic frequencies from 20 kHz to 10 MHz.
According to a CNN Business report, in 2012, a team of engineers at the University of Nottingham developed a stove that can use thermosonic technology to cook food and generate electricity. Researchers at Fort Wayne University have also explored the use of sound to disinfect food using a process called sonication.
In addition to ultrasonic manufacturing technology, Sound Nutrition positions Sound Bites as a clean label product that contains ingredients that are good for you. For example, according to Sound Nutrition, Sound Bites contains whole eggs instead of egg whites and whey protein (the company calls them fillers) to provide more complete nutrition. By using ingredients such as cocoa butter and MCT oil, Sound Nutrition claims to provide better texture and mouthfeel. It chose psicose as the sweetener and pointed out that all-natural ingredients will not cause energy peaks and drops like regular sugar.
According to Innova’s 2018 research, clean label products are the first choice of consumers’ shopping lists today, and 91% of people believe that foods and beverages with identifiable ingredients are healthier. Ingredients such as additives, synthetics, or highly processed substances such as high fructose corn syrup are falling out of favor, and food manufacturers face the challenge of reformulating products to meet clean label standards while still providing the same taste, texture, and appearance.
Sound Nutrition claims to be the first company to use sound waves in food production-but other companies have also adopted this concept. In 2019, Anheuser-Busch InBev’s Bud Light brand specially brewed a batch of enhanced beer to celebrate the St. Louis Blues team’s first championship. The company played Laura Branigan’s “Gloria” throughout the brewing process, trying to inject tunes into the brewing process.
As consumers switch to other beverages, Gavin Hattersley aggressively enters energy drinks, sugar-free sodas, and tequila to revitalize the company’s product portfolio-while responding to COVID-19 and security breaches Wait for the challenge.
With its products in public school cafeterias and a youth-centric website that links animal husbandry to global warming, the company aims to feed and educate the next generation.
With its products in public school cafeterias and a youth-centric website that links animal husbandry to global warming, the company aims to feed and educate the next generation.
As consumers switch to other beverages, Gavin Hattersley aggressively enters energy drinks, sugar-free sodas, and tequila to revitalize the company’s product portfolio-while responding to COVID-19 and security breaches Wait for the challenge.
Post time: Aug-05-2021